Top Story
November 23, 2021
New Jersey puts new “Jersey” script on new jersey
by
Chris Smith
The Devils unveiled one of the worst hockey sweaters of all time and claimed “tradition” and “history” as the inspiration. I have some thoughts.
New Jersey puts new “Jersey” script on new jersey
November 28, 2021
NHL PROTOTYPES 3: Gone But Not Forgotten
Another peek at prototype NHL logo and jersey designs as the trilogy concludes!
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headlines
November 13, 2021
New minor league logos turn up in Savannah, Coachella Valley
by
Chris Smith
The Ghost Pirates and the Firebirds officially join the ECHL and AHL, respectively, while we get a new logo for the next AHL All-Star Classic in Laval, Quebec.
New minor league logos turn up in Savannah, Coachella Valley
October 13, 2021
L.A. Kings reveal third jersey with retro feel
by
Chris Smith
It’s a uniform that sparkles and shines with a look that caters to fans with a sense of nostalgia for the Gretzky era.
L.A. Kings reveal third jersey with retro feel
October 11, 2021
2022 NHL All-Star logo unveiled
by
Chris Smith
The new design released today takes its cues from the old neon signage of the Las Vegas Strip.
2022 NHL All-Star logo unveiled
October 4, 2021
NHL releases 2022 Stadium Series logo
by
Chris Smith
The Nashville event mark takes its cues from the neon lights that bathe Music Row.
NHL releases 2022 Stadium Series logo
Newest Daily Concepts
Videos
November 28, 2021
NHL PROTOTYPES 3: Gone But Not Forgotten
Another peek at prototype NHL logo and jersey designs as the trilogy concludes!
August 15, 2021
DESIGN DECODED: NHL Logo Secrets Revealed
In the premiere episode, we focus on NHL team logos and discover what’s hiding just beneath the surface, to reveal the often-overlooked secrets of logo design.
Headlines
November 23, 2021
New Jersey puts new “Jersey” script on new jersey
The Devils unveiled one of the worst hockey sweaters of all time and claimed “tradition” and “history” as the inspiration. I have some thoughts.
November 13, 2021
New minor league logos turn up in Savannah, Coachella Valley
The Ghost Pirates and the Firebirds officially join the ECHL and AHL, respectively, while we get a new logo for the next AHL All-Star Classic in Laval, Quebec.
October 13, 2021
L.A. Kings reveal third jersey with retro feel
It’s a uniform that sparkles and shines with a look that caters to fans with a sense of nostalgia for the Gretzky era.
October 11, 2021
2022 NHL All-Star logo unveiled
The new design released today takes its cues from the old neon signage of the Las Vegas Strip.
October 4, 2021
NHL releases 2022 Stadium Series logo
The Nashville event mark takes its cues from the neon lights that bathe Music Row.