Concepts Showcase
July 14, 2023
Designed by
Kristopher Kern
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Wordmarks, Naturally

In this edition of the Freak Out Friday, Kristopher Kern shares the latest designs in his Reverse Retro series—by taking a pair of teams with exciting, nature-based, animal-driven logos and placing wordmarks on their chests. But even then, I have to say these designs wouldn’t even crack the worst jerseys list for either club.

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